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Broccoli (song)

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Wikipedia article


{{Infobox song

| name = Broccoli

| cover = BroccoliDRAM.jpg

| alt =

| type = single

| artist = DRAM featuring Lil Yachty

| album = Big Baby DRAM

| B-side = Cha Cha

| released = April 6, 2016

| recorded = March 2016

| studio =

| venue =

| genre =

| length = 3:38

| label =

| writer =

| producer =

| chronology = DRAM

| prev_title = Cha Cha

| prev_year = 2015

| next_title = Cute

| next_year = 2016

| misc =

}}

"'Broccoli'" is a hip-hop single by American rapper DRAM featuring fellow American rapper Lil Yachty. It was released on April 6, 2016, by Atlantic Records and Empire Distribution. The lead single from DRAM's debut studio album 'Big Baby DRAM', it was produced by J. Gramm, with Rogt Chahayed as co-producer. It received a Grammy Award nomination for Best Rap/Sung Collaboration at the 59th Annual Grammy Awards.

Background and release



The song was released for digital download as a single on April 6, 2016. It is the first single from DRAM's debut studio album, 'Big Baby DRAM', which was released in October 2016. A limited edition picture disc 7" vinyl version of the song was released on November 25, as part of Record Store Day's Black Friday sale. In an interview with Genius, DRAM spoke on the creation process behind the song:

"I was first introduced to Yachty through Rick Rubin. I was in Shangri La and Rick asked me if he could bring Yachty through. We linked and played each other music. A good month later, one of my main camera guys was following Yachty around during his SXSW run and I came about during the conversation. We exchanged numbers and I saw he was in LA, so I called him and he answered on the first fucking ring. He came to the studio and we had the loop of this going. We werent sure on what was going to make it carry over. At first, it was the piano with the drum loop, we had the flute and when that went in, everyone started vibing. Yachty started on his verse and I didnt have any bars at first so I told him to go in. When he left, I didnt even have my verse, I just had the bridge."
"Broccoli" debuted at number 87 on 'Billboard' Hot 100 for the chart dated July 2, 2016. It rose to number 65 on the Hot 100 the following week and has peaked at number 5, making it DRAM and Lil Yachty's first top 5 entry. As of January 2017, the song has sold 1,104,000 copies in the United States. The song was certified quintuple platinum by the Recording Industry Association of America (RIAA) on April 6, 2017, for combined sales and streaming-equivalent points of five million units in the United States.

Critical reception



James Grebey of 'Spin' said "the pairs affable, clever rapping is a delight over the beat, which switched from a grizzled boom to some flighty, 'Kirbys Dreamland-'esque twinkling." Pitchfork's Marcus J. Moore opined, "D.R.A.M. comes through with his usually energetic rhymes, proclaiming his territory while giving the track even more punch." The same magazine listed "Broccoli" on their ranking of the 100 best songs of 2016 at number 33. The track was named the 47th best song of the year on 'Rolling Stone's "50 Best Songs of 2016" list. 'Billboard' ranked "Broccoli" at number three on their "100 Best Pop Songs of 2016" list. In the annual 'Village Voice's Pazz & Jop mass critics poll of the year's best in music in 2016, "Broccoli" was ranked at number 26.

Sampling



The song was sampled in the Beyonc 2018 Coachella performance. It samples "No Drama" performed by Phemza The Kween featuring Klondike Blonde.

Music video



The song's accompanying music video premiered on July 22, 2016 on DRAM's YouTube account.

The video makes extensive use of wiggle stereoscopy. As of November 2021, the music video has 429 million views on YouTube.

Track listing



* Empire 8891526038 Record Store Day limited edition 7" vinyl

Charts



Weekly charts



Year-end charts



Certifications



References




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