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Broken Arrow (Pixie Lott song)

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Wikipedia article




"'Broken Arrow'" is a song by English recording artist Pixie Lott from the re-release of her debut album, 'Turn It Up Louder' (2010). Written by Lott, Ruth-Anne Cunningham and Toby Gad, the track was released on 10 October 2010 as the lead single from the re-release, reaching number 12 on the UK Singles Chart. An acoustic version of the song, available as a B-side to the single, was uploaded onto YouTube a week prior to the single's release. "Broken Arrow" was used in the trailer for the 2011 film 'Beastly', as well as in its end credits.

Background and release



"Broken Arrow" is the lead single from the re-released version of her debut album, 'Turn It Up'. The song was premiered on 24 August 2010 on BBC Radio One. It was written by Lott, Ruth-Anne Cunningham and co-written and produced by New York based songwriter/producer Toby Gad, who also penned Beyonc's "If I Were a Boy" and Fergie's "Big Girls Don't Cry." It is a pop ballad, with elements of R&B and it talks about not getting over an ex-boyfriend, even with another person, because she still has feelings for him.

Critical reception



The song received positive reviews from music critics. Nina Baniamer from Contact Music called it "a beautiful and tragic song. Haunting and yeaning, it is great to see unique emotion conveyed within the lyrics, rather than generic pop romantic clichs." In a review for Digital Spy, Robert Copsey referred to "Broken Arrow" as "an autumnal midtempo number on which Pix sings about struggling to get over an ex", but felt that the lyrics "make for a predictably slushy affair, and the chorus doesn't quite have the instant impact of her best tunes." 'Newsround' noted that the song "isn't the catchiest of tunes but it will definitely grow on you". It also described the track as a "stormy heart-wrenching song", complemented by Lott's "powerful" vocals. Gerard McGarry from Unreality Shout agreed, calling the song "[e]normously radio-friendly but with muted hooks that aren't immediately catchy, but they add up over time." Priya Elan of The Guardian commented that "On Broken Arrow she's Alicia Keys but without, you know, the keys."

Music video



The music video was directed by Gregg Masuak and filmed in North East London. Masuak described the shoot as "mental but fun: one single day for a bunch of different performances that included several costume and makeup changes, a narrative with Pixie and two different guys, a series of dance routines, and a cluster of different scenarios." The video features product placement in the form of the Citron DS3, marking the first instance of vehicle product placement in a music video in the United Kingdom. It premiered on Lott's official YouTube/Vevo account on 16 September 2010.

Model Alex Watson, brother of 'Harry Potter' star Emma Watson, plays one of Lott's love interests in the video.

Track listings



*'UK CD single'

#"Broken Arrow"

#"Broken Arrow" (Acoustic Version)

*'iTunes EP'

#"Broken Arrow" 3:39

#"Broken Arrow" (Paul Harris Vocal) 6:37

#"Broken Arrow" (Paul Harris Dub) 6:24

#"Broken Arrow" (Acoustic Version) 3:48

#"Broken Arrow" (Shapeshifters Remix) 6:07

Personnel



* Pixie Lott vocals, backing vocals

* Toby Gad producer, instrumentation, arranger, engineer

* Mark Pusey drums

* Jay Reynolds additional producer, programming, mixing

* Oliver Weeks keyboards

Charts



References



Category:2009 songs

Category:2010 singles

Category:Contemporary R&B ballads

Category:Mercury Records singles

Category:Music videos shot in London

Category:Pixie Lott songs

Category:Pop ballads

Category:Song recordings produced by Toby Gad

Category:Songs written by Pixie Lott

Category:Songs written by RuthAnne

Category:Songs written by Toby Gad

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