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Pano (song)
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Wikipedia article
"'Pano'" is a song by Filipino singer-songwriter Zack Tabudlo. The song was released to music and streaming platforms on December 6, 2021, by Island Records Philippines and UMG Philippines. For the lyrics, he conceived the song as an ode to the pain of losing someone you've given your heart and love to, despite trying your best to make everything work. Musically, it is a pop ballad with minimal instruments, a slight departure from Tabudlo's sound in his debut album, 'Episode'.
Upon its release, "Pano" became the first number one song on the 'Billboard' Philippines Songs chart, staying at its peak for eleven weeks. It broke the record for the longest running number-one OPM song on the Spotify Top 50 Philippines chart.
An accompanying lyric video for the song was uploaded onto Tabudlo's YouTube channel simultaneously with the single's release, becoming his most viewed video. Tabudlo included "Pano" on the set lists of his March tour and joint U.S. concert tour with December Avenue in 2022.
Background
Inspired by different styles of alt-pop, urban hip-hop, punk rock, R&B, indie, soul, and blues, Zack Tabudlo marked the release of his debut full-length studio and visual album, 'Episode', on October 15, 2021. The album and its tracks topped different charts on Spotify and was certified 2 Platinum by the Philippine Association of the Record Industry, led by the success of the singles "Habang Buhay" and "Binibini".
In early December, Tabudlo announced the release of his new single to be released on his birthday as a gift to his fans.
Lyrics and music
Tabudlo said that he envisioned "Pano" to be a song about "showing your vulnerability and genuine love to a person and getting your hopes and expectations high. Despite all of the great things that youve been through, you still end up breaking your heart. The other person just doesnt feel the same way about commitment and love. In "Pano", the chorus contains the lyrics "Pano naman ako? / Nahulog na sayo / Binitawan mo lang ba talaga ako," which allude to experiencing heartbreak after falling in love, despite one's efforts.
The song is in the key of E major, playing at 175 bpm with a running time of 4:14 minutes. Sonically, Tabudlo employed a more laid-back production for "Pano" while retaining his signature soulful singing style. "Pano" is described as an R&B-pop ballad that is set over a "rich, lustrous sound". The song incorporates percussion, guitar strums, a repetitive bass line, breathy falsettos, and vocal reverb reminiscent of his previous single, "Binibini".
Release and commercial performance
Island Records Philippines, a label under UMG Philippines, released "Pano" to all music streaming services on December 6, 2021. An accompanying lyric video for the song was uploaded onto Tabudlo's YouTube channel simultaneously. As of May 2022, the lyric video has amassed 64 million views, becoming the singer's most viewed video on the platform.
"Pano" debuted at number 3 on the Spotify Top Songs - Philippines weekly chart dated December 16, 2021. On its second week, the single reached number one and retained its spot for 18 consecutive weeks, succeeded by "Sun and Moon" by Anees. "Pano" also remained atop the Spotify Top 50 Philippines chart for 62 days, breaking the record for the longest running number-one OPM song on the history of Spotify Philippines, previously held by IV of Spades Mundo. The single extended its record to 122 days in total with 49 million streams as of May 14, 2022.
On February 15, 'Billboard' launched the Philippines Songs chart as part of its Hits of the World collection, in which "Pano" debuted at number one. "Pano" became the first song in the history of the chart to peak at number one, the first song to debut on top, and the first chart-topper performed and written by a local musician on the chart dated February 19. The song stayed at number one for 11 weeks.
Live performances and other versions
Tabudlo made his debut performance of "Pano" during the Jubilee Stage of Expo 2020 in Dubai, United Arab Emirates on February 20. He performed the song as a duet with singer Denize Castillo in his free digital concert titled "Sabihin Mo Na" which aired on YouTube and Facebook on March 5. The song was also included in the setlist of his March Tour in Trinoma (March 12), Ayala Malls Cloverleaf (March 18), and Fairview Terraces (March 25).
Following the song's debut, singer Zephanie performed her cover to Kumu live in December 2021. SB19 member Stell covered the song in full during his TikTok Live on February 18. Actress Kristel Fulgar released her cover to YouTube on April 8.
Credits and personnel
Credits are adapted from UMG Philippines.
* Zack Tabudlo lead vocals, background vocals, songwriter, producer, mixing engineer, mastering
Charts
Release history
References
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