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Naatu Naatu
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Wikipedia article
{{Infobox song
| name = Naatu Naatu
| type = single
| cover = Naatu Naatu.jpg
| artist = Rahul Sipligunj and Kaala Bhairava
| album = RRR
| language = Telugu
| released = 10 November 2021
| recorded = 2021
| studio = JB Studios, Hyderabad
| genre =
| length = 3:36
| label = Lahari Music
T-Series
|writer=| composer = M. M. Keeravani
| lyricist = Chandrabose
| producer = M. M. Keeravani
| tracks = # "Dosti"
# "'Naatu Naatu'"
# "Janani"
# "Komuram Bheemudo"
# "Raamam Raaghavam"
# "Etthara Jenda"
# "Komma Uyyala"
| misc =
}}
"'Naatu Naatu'" is an Indian Telugu-language song composed by M. M. Keeravani for the soundtrack of 'RRR'. The song is written by Chandrabose and sung by Rahul Sipligunj and Kaala Bhairava. The song was released on 10 November 2021, through the record labels Lahari Music and T-Series.
The song was also released in Hindi as "Naacho Naacho", in Tamil as "Naattu Koothu", in Kannada as "Halli Naatu" and in Malayalam as "Karinthol". The hook step involving NTR Jr. and Ram Charan dancing together became popular.
Music video
The music video is a direct clip from a scene in 'RRR', which features Ram (Ram Charan) and Bheem (N. T. Rama Rao Jr.) singing the lyrics and out-dancing the rich British men at a fancy British party, encouraged by Bheem's love interest Jenny (Olivia Morris). By the song's climax, Ram and Bheem ignite a dance battle between themselves and the British men, who each fall down one by one as they fail to keep up; Ram pretends to injure his leg and falls over to allow Bheem to win the battle and impress Jenny. The dance was choreographed by Prem Rakshith.
Production
, Ukraine
"Naatu Naatu" was shot in August 2021 in Ukraine as a part of the final leg of shooting of the film 'RRR.' Filming took place at the Mariinskyi Palace (Ukraine Presidential Palace) in Kyiv, a few months before the onset of the Russian invasion of Ukraine.
Reception
Audience response
The song received positive reception from audiences, praising the music. The hook step, performed by Rama Rao and Charan, went viral on social media. Charan and Rama Rao often recreated the viral portion of the dance in the film's promotions, as did director Rajamouli at the film's success party with encouragement from Rama Rao.Critical reception
'OnManorama' praised the song and stated that "The mood-lifting beats and the perkiest actors dancing to those beats is just what the fans have been waiting for, ever since the makers announced the magnum opus." A. Kameshwari of 'The Indian Express' wrote "Naatu Naatu offer double the fun as the two actors perform together on screen and create an insane energy, which makes you want to dance too. The RRR song can sure be titled as the best mass track of the year." A review from 'Mirchi9' criticized the song itself for being ordinary, calling it as "an old-school, serviceable number". However, they praised Rama Rao and Charan's choreography and rapport, calling it as a "visual feast".Records
Within 24 hours of its release, the song crossed over 17 million views in Telugu (becoming the most-viewed Telugu song), and 35 million views in all five languages. It also became the fastest Telugu song to cross 1 million likes, In February 2022, the song crossed over 200 million views in all languages.
Chart performance
References
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